Mike Dillard & Magnetic Sponsoring

WHO IS MIKE DILLAR?

Mike Dillard, once a surgeon recruiter for many hospitals quit his job and became a table waiter in order to pursue his career in network marketing. After discovering the proper use of positioning, and "sellucation" his term for the art of self-selling through education, sponsored 35 personal reps. and grew his organization to over 500 within just months and averaged over $500,000 dollars per year in volume sales.

Today he spends his time and efforts teaching network marketers the proper strategies of marketing and magnetic sponsoring, as well as serving as a marketing consultant to industry leaders.

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ABOUT MAGNETIC SPONSORING

One of the biggest problems with network marketing is that the reps who are supposed to be marketing the products and the opportunity are not very clear what marketing is all about.

They go everywhere pitching their offers to all sorts of people around them but they wind up annoying, irritating or pushing these prospects. After awhile, these network marketing reps give up because their 'name list' runs out or they get discouraged because nobody wants to buy their products or join their downline.

Magnetic Sponsoring strives to change the way network marketing reps go about building their business by tapping into a familiar concept called attraction marketing.

What Magnetic Sponsoring does is that it teaches the reps how to develop the posture of a true leader and to become a sought-after expert in their field. What this does is that it turns the rep from being the hunter to being the hunted.

That is the way attraction marketing works, because human beings are naturally attracted to leaders and people who are better than them. They prefer to listen to an expert and turn a deaf ear towards people who do not promise them value (what most network marketers are like). In other words, attraction marketing teaches the rep to 'magnetically sponsor' downlines by attracting them by the charisma of their leadership.

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I resonate with Dillard's master philosophy and in fact, I would even go further: Become a black belt master at what you do, and you will never have troubles attracting clients, leads, employers, even women!

All women want an alpha male, that is, a socially elevated male who has achieved some distinction in his field.

Clients and employers are no different: they want the very best out there.

And so, we see here that Jim Rohn's advice is eminently on target: "Success is something you attract by the person you become."

In other words, don't pursue success because you won't get it. Rather, aim to be TRULY excellent at what you do, and success will pursue you!