Saturday, December 09, 2006

God is online

"God is dead!"

- Friedrich Nietzsche

"No, God is online!"

- Peter Nguyen

The Internet holds so much wealth waiting to be seized, that all you need to do is create a systematic method of LEARNING how to use it strategically in order to build YOUR own fortune.

However, making a fortune from the Internet is not something you can do with a single leap of faith, but only with thousands of steps of knowledge.

Yes, many so-called gurus sell all kinds of seemingly magic formula and "proven" techniques for making money online. However, no business is sustainable unless it is aligned with your values, talent, passion and biographical path.

By "alignment with your biographical path," I mean that a new business has to seem to flow naturally from your own life experience, and from the strengths that you've built in the course of your life.

In the same way that an apple tree can only produce apples and not oranges, the person you have become can only produce a certain kind of results. To think otherwise is to entertain severe delusions. Failure, in such cases, is quite inevitable and, in fact, predictable if only the person cared enough to ask for objective feedback from other more experienced people.

This is why I always encourage first-time entrepreneurs to explain, in detail, their business plan to investors and seasoned entrepreneurs, and then to ask them to estimate their chances of success (success being defined as being able to achieve the business goal they set for themselves).

This being said, the Internet somehow changes dramatically the odds of success of ANY entrepreneur who learns how to use it and leverage it. This is why I say that "God is online."

Starting a new business is already an extremely difficult thing to do, and highly risky. Not leveraging the Internet would be highly unwise, especially given the proliferation of so many free-of-charge applications like Blogger, Slideshare.net, Youtube, etc.