Sunday, May 20, 2007

Is the Internet using you?

The Internet is pervasive and unavoidable. It will become even more so as a great many more devices will be hooked to the Internet in the coming years.

The question is, "Are you using the Internet, or is the Internet using you?"

For instance, is the Internet using you the same way that TV is using you? That is, as a passive consumer of commercial information (advertising)?

Of course, what's different about the Internet is that you can USE it to broadcast your own messages. You can't do that with TV.

However, the fact that a person -- even a teenager -- can use the Internet as an international broadcast system, doesn't mean that he or she will do it. It takes motivation.

Motivation depends on PERCEPTION and EMOTION, that is, how you intellectually understand the Internet and how you feel about it.

Most importantly, it depends on whether you see the connection between the Internet and your financial freedom. If you visit and study the site www.successuniversity.com, there are many secrets to be learned about online business venturing.

Even a simple site like www.mobiletracker.net, launched by a 19-year-old who happens to be passionate about cell phone (and makes $55,000 a year by working only three hours per day), can teach many things about the new way to do business on the Internet.

The key is to start today. The eStore program I mentioned in the previous post is just ONE way to start your Internet business in 10 minutes. There are many other ways, but it's important to know HOW to evaluate the business opportunities that come your way. Here are some questions to ask:
  1. What is the initial investment required?
  2. Are there hidden costs (such as training and coaching)?
  3. What is the payback period (after precisely how many weeks or month will you recoup your initial investment?)?
  4. What are the credentials of the person behind the business opportunity?
  5. What are the risks?
  6. Given your personal life experience and professional background, does it make sense for you to pursue the opportunity?
  7. Is the business opportunity related to your "Work" (what you really want to do in life) or to your "work" (work that you do for money, to pay the bills or a new sports car)
  8. Do you have exclusive access to resources or assets which make it EASIER for you to capitalize on the opportunity (compared to other people)?
  9. How valuable is the business knowhow offered (for free, even before you invest) by the entrepreneur behind the business opportunity?
  10. Is there a formal training program in place to help you capitalize on the opportunity?

The above are only some of the questions to ask before you jump into any business opportunity, such as network marketing or direct sales or affiliate marketing.

Learning how to ask the above questions will prepare you to properly evaluate business opportunities on the Internet and to start USING the Web to your own economic advantage, instead of letting businesses and merchants bombard you with advertising messages via the Web.