Tuesday, October 23, 2007

Wordpress could help you blog for money

I was recently playing around with Wordpress, a free blogging software that seems to have several interesting features that Blogger does not have, such as:

- the ability to upload a picture into the header
- the ability to see how many people visit your blog (and even how many visit a specific post!)

You can see a sample blog I just created, at http://facebookmillionaire.wordpress.com

Apparently, the free version allows only 50 Mb per blog, so you would have to buy additional space.

The success secret I'd like to share is that it's possible for anyone to learn how to blog for money.

There are many business models to consider, but they fall into one of these two basic categories:

- Indirect business models, where you blog in order to attract visitors who then either click on a Google ad (AdSense program) or an affiliate link (such as those that lead to Amazon, where you earn about 4% of every book sale)

- Direct business models, where you also blog in order to attract readers, except that you actually have products to sell directly to them. For instance, you can create Payloadz links that readers can click on. Then, a purchase order form opens up and people can pay by credit card or Paypal in order to immediately download your digital file (which can be a PDF eBook, a video, an MP3 file, etc.).