Sunday, August 20, 2006

Get rich by understanding "exchange"

Getting rich depends on three kinds of things one must exchange with others:
  • information
  • emotion
  • value
Linkedin is not quite there yet, since the system seems to favor or allow only information-exchange.

eBay is better, allowing for the exchange of value (in goods and cash).

But regardless of whether an Internet company will allow people, one day, to maximize or facilitate the exchange of the three things above, it is a good foresight to strategically focus on those things right now.

For instance, no matter what your profession is, it is a good idea to liberally share your expertise with people so as to build your credibility. Blogs can be used, as well as audio sites like Odeo.

You can also increase the trust that people feel toward you, by doing small gestures that show you care. I find it amazing that little things we do (like sending a well-written thank you email) can have such a big impact on how good the other person feels.

Finally, in regards to value exchange, it is easier and easier today to give people free things, especially in digital format. For instance, if you could just summarize your expertise into ONE page (in PDF format) and then share it with friends, family and all your connections, they would appreciate it enormously. Life is so complex now that everybody would feel better knowing that they have experts in their personal network of contacts.

The bottom line is that by finding creative ways to exchange these three things (information, emotion, value), we can build for ourselves a strong, trust-based network of people who can support us and whom we can support to achieve more things in life and to be happier.