Technoleverage

Technoleverage (the book) shows how wise use of technology is the differentiating factor in exponential success. It shows how to get technology under your business to literally "lift" its profits, visibility, size, and value.

Quoted from this SITE.

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I haven't read the book mentioned above, but my personal approach to "technoleverage" is to strategically use Web-based applications to produce results.

Odeo, Numsum, Blogger, etc. are examples of Web applications that can increase your productivity significantly if you know how to use them strategically. By "strategically," I mean that you use them for your own purpose; how you use them, therefore, may be quite different from what the application developer had in mind.

Odeo, for example, can be used for business purposes: you can create audio newsletters, packed with useful and valuable information, that you then send to clients and prospects.

If you're pursuing a career, you could use Odeo to record your most valuable knowledge and insights, and share them with your professional contacts and potential employers (with whom you keep in touch via Linkedin, for instance).