Success depends on selling ability

I'm always surprised when people tell me they can't sell.

Yet, nobody would say that they are not seductive or attractive.

Point is, selling is simply seduction. Seduction comes from the Latin "se-duce", meaning to "draw toward oneself."

Success in all spheres of human activity depends so much on one's ability to sell, that it's a pity they don't teach selling at school. Fortunately, it's not difficult.

My favorite trick is L.L.B.B., for Like, Listen, Believe, Buy.

If people like you, they will listen to you. Then, they might believe you. If they do, then they will buy from you.