Every media is a mind-capturing technology
12
Mass media people are powerful and dangerous people.
They hire a team of highly trained and skilled creative professionals to create content (mostly entertainment) that will capture your attention and, therefore, your mind. Once they've captured your mind, they've captured your life.
It may sound like I'm taking this way too seriously, yet consider this: every day, millions of people sit quietly and obediently on their sofa and watch the news. Most of the news, of course, is fabricated by PR departments staffed by former journalists.
Indeed, the media is a powerful mind-capturing technology. Once they capture your attention and your mind, they can then structure your mind to think in a way that reinforces the status quo. Why? To keep the elite in power and to keep people in the darkness.
It's not that people are stupid or cannot see how this is done. It's just that human minds are easily, most easily influenced by words and pictures. Confucius himself said thousands of years ago: He who cannot master words, cannot master men.
Sure, we may laugh at the ridiculousness of the movie The Truman Show, where Jim Carrey lives in a completely fabricated universe, filled with actors who reinforce the fabricated reality he lives in.
Yet, to one degree or another, we all live in such a fabricated universe.
Of course, it would be great if such a universe knew what your goals in life were, and tried to help you reach those goals. However, the reality is quite different. Mass institutions in our society rarely, if ever, know about the goals of individuals.
Instead, mass institutions want stability. They want human beings that are highly predictable, so they become easier to control mentally, therefore physically.
Therefore, they use "impulses." People who don't have goals, have impulses. They react to stimuli in a very predictable fashion. Ad agencies identify basic impulses (sex, food, etc.) and leverage those hot buttons to death.
The success secret is to pause and reflect on whether, on a daily basis, you react to your goal (if you have one) or to the impulse you have, which may or may not have been created by advertising.
Mass media people are powerful and dangerous people.
They hire a team of highly trained and skilled creative professionals to create content (mostly entertainment) that will capture your attention and, therefore, your mind. Once they've captured your mind, they've captured your life.
It may sound like I'm taking this way too seriously, yet consider this: every day, millions of people sit quietly and obediently on their sofa and watch the news. Most of the news, of course, is fabricated by PR departments staffed by former journalists.
Indeed, the media is a powerful mind-capturing technology. Once they capture your attention and your mind, they can then structure your mind to think in a way that reinforces the status quo. Why? To keep the elite in power and to keep people in the darkness.
It's not that people are stupid or cannot see how this is done. It's just that human minds are easily, most easily influenced by words and pictures. Confucius himself said thousands of years ago: He who cannot master words, cannot master men.
Sure, we may laugh at the ridiculousness of the movie The Truman Show, where Jim Carrey lives in a completely fabricated universe, filled with actors who reinforce the fabricated reality he lives in.
Yet, to one degree or another, we all live in such a fabricated universe.
Of course, it would be great if such a universe knew what your goals in life were, and tried to help you reach those goals. However, the reality is quite different. Mass institutions in our society rarely, if ever, know about the goals of individuals.
Instead, mass institutions want stability. They want human beings that are highly predictable, so they become easier to control mentally, therefore physically.
Therefore, they use "impulses." People who don't have goals, have impulses. They react to stimuli in a very predictable fashion. Ad agencies identify basic impulses (sex, food, etc.) and leverage those hot buttons to death.
The success secret is to pause and reflect on whether, on a daily basis, you react to your goal (if you have one) or to the impulse you have, which may or may not have been created by advertising.
posted by Super Peter at 1:16 PM
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